Portions reprinted from Bob Baker’s Indie Music Promotion Blog
Yep, I like this post from Bob Baker. One of the best in quite awhile!
Bob claims, “To be effective in today’s noisy world, you can’t be lazy when it comes to marketing your music. You have to stretch your thinking and your methods. You must break old paradigms and shatter trusted formulas. You must become a marketing ninja!”
He goes on to point out 3 ways to do this are to:
- Reconsider all of your marketing tactics.
- Think in terms of opposites.
- Redefine your small-scale, independent status.
Tips adapted from Bob’s book, Guerrilla Music Marketing, Encore Edition.
For an in depth explanation, read the entire article at http://music-promotion-blog.blogspot.com/2010/09/3-ways-to-become-music-marketing-ninja.html
Bob Baker is the author of “Guerrilla Music Marketing Handbook,” “Unleash the Artist Within” and “Branding Yourself Online.” He also publishes TheBuzzFactor.com, a web site, blog and e-zine that deliver
free music marketing tips and self-promotion ideas to musicians of all kinds. Visit
TheBuzzFactor.com for more details.